Glossary

Subject Ownership

Subject Ownership: Subject Ownership: the homeowner searched your name. The answer discusses your company, and the visible results stay centered on it, not on a list of competitors.

In an Affirmation Search

A person who searches your name expects an answer about you. Subject Ownership is the standard that the answer, and the results around it, stay centered on the company that was searched, rather than drifting to a marketplace of alternatives the person never asked about. Power100 checks it question by question.

Related terms

The fuller treatment: Subject Ownership, on reputationintelligence.io, where the term sits inside the discipline it belongs to. On this site: Affirmation Ownership.